Two things that can dramatically raise your income are as follows, and there’s a lot of different things, right.
These are not the end all, be all.
These are just two things that have dramatically increased my income over the years, and two of the things that I’m always the quickest to recommend.
So those two things are a mentor and systems.
Like I said, there’s like a billion things that I could list, but these two are so crucial.
One of the reasons why a mentor is such a good person in your life, to help increase your income, is because they already have an income higher than you.
They’re already doing it, right.
A lot of people completely ignore the mentor thing, and I’m talking about a mentor, if we’re talking about money, I’m talking about someone that makes millions, and millions, and millions of dollars, that you either paid for mentoring, or you traded them work for mentoring, or you’re partnered with them and getting mentoring through that, one of those deals, but someone that’s so far above your success level that you’re like, man, I could only dream of getting there one day, right, but I’m going to ride the coattails and take the action steps they tell me to take, and get those same results that they get.
A mentor can help fast track you, right.
They can help say, “Hey, you know what? That stuff that I did didn’t work, right. Don’t do that.”
And they can also say, “These things that I did, they worked very, very well. They fast tracked me, so go and do those things. Test those out. Those are the things that you’re going to want to do.”
They’re going to have a lot of tough love, right.
So when you think, you know, you fall in love with your marketing and your business, and you get attached, and you do a few things, and you think that that’s just going to be the end all, be all, and they show you, like, hey, we’re doing all these things, we have no emotion attached to any of them, and we’re just cutting through tests, to just get data, to see which one works the best, and scale that up, right.
There’s all these different things that a mentor can teach you and kind of inject into your brain like Matrix Neo getting, like, I know kung fu, that kind of deal, where you would just not have thought of them before.
One of the biggest, biggest, biggest things about a mentor that I will say is it makes your gut instinct stronger.
A lot of people will always say, “Go with your gut, go with your gut,” and that’s good and bad, right.
It’s good to go with your gut because you know that your gut is usually always right.
It’s that little internal guidance system and all that good stuff.
The other thing is, your gut is going to be able to make calls based on life experience that you have.
So for me, at 26, in business, I’ve been in business since I was 15, so like 11 years under my belt, my gut is going to react a certain way to different … to one situation, where my mentor, reacting to that same situation, his gut could react much differently, right, because he has more experience on me.
So we might be looking at a deal or a project to go into together, me being partnered with one of my mentors, and I might, being young and naïve, see, okay, this will be a really, really good one, and my gut’s like, “You know what? Let’s check off the boxes. Okay, that looks pretty good.”
His gut has more boxes to check because he has more experience, he’s eaten more shit, he’s been in more bad deals, he’s had more successes and good deals.
All these different things add up for his gut to weigh a little bit differently on what he’s doing.
So if I’m like, “Hey, I want to increase my income,” my gut’s going to tell me one way to do that, or a few ways to do that, that I know based on my experience that I have right now, right.
I mean, you can get into the downloading of spiritual knowledge from the universe and all that stuff, that interacts with your gut and your intuition, all these good things, right.
But the same thing is, I’m just looking at basics.
A mentor, he could say, “No, we don’t go anywhere near this deal because of X, Y, and Z,” and it’d be something that I didn’t even see.
Or I’ll try to increase my income and I was just looking through this very limited box and my gut was like, “That’s awesome. That’s bigger than the box we were looking at before.”
But my mentor’s looking through this giant lens and he’s like, “You could just go this path instead and get what you want and make the money, and it’s actually going to be a lot easier this way.”
So that’s why mentors are one of the great ways to increase your income, that can really, really help you out.
Now another way, like I said is, first is mentors … and like I said, there’s a billion of them … but mentors and systems, right. So systems are really under-emphasized in the entrepreneurial community, for some strange reason.
All the people at the top have all these glamorous, amazing systems that are making them money all day.
Everybody at the bottom has built like .05% of one bad system and they’re like, “Where’s all the money?”
There’s this big mismatch, right.
Another thing that systems help out with is they automate things, right.
We can get really good at selling and making money by increasing our skills, and learning how to communicate, and sell, and follow up, and do all the stuff personally, blow up social media accounts, all this good stuff.
But at the end of the day, if that doesn’t develop into a system, you end up living by this one quote that I have up on my wall here, which I absolutely love.
It just says, “Leaders, if you’re too busy to build good systems, you’ll always be too busy.”
So we learn about leadership, and selling, and communicating, and providing value, and we start to provide more, and more, and more of the stuff, and we build a following, and people like us, and we’re selling one-on-one, and then we get less objections, and then we start to get more dream clients, and we start to make more money, and we’re good.
But then there’s a point where now you have to show up for your business X amount of time every single day.
You always have to be there.
You can’t take a week off.
You’re like a celebrity figure, which is good and bad because you always have to be on in your business, right.
You can’t just disappear and have a business that runs automated without you, right.
One of the examples that you’ll see is people in network marketing companies who use their personal Facebook profile to recruit.
I did this for a long time, and I still make money with my personal Facebook profile, but it’s not end all, be all, like it used to be, because I learned about systems from mentors, ironically, and that helped me branch out besides just that.
Because I got damned good at selling on my personal Facebook profile, built up thousands of entrepreneurs.
People would message me, “Hey, Ben. Nice to meet you. I’d like to buy your thousand dollar course. Great to meet you,” on the first message and stuff.
Like, I got good at it, but then it capped me out, right.
It capped me out, where something like massive SEO, or massive paid advertising, or massive outsourcer scaling of free traffic campaigns to inject money into the advertisers and treat it as a paid traffic campaign, all of these things that are taking me to the next level now are things that I was overlooking, or I didn’t really have systems, because systems were not super important.
I was like, “You know what? I’m making good money with this network. Yeah, I have to show up every day and grind every day. I don’t necessarily want to do that, but I’m making good money. It’s worth it, right.”
So that’s kind of the way I was thinking, and so this way of thinking is, it’s the classic example of, like, what got you here won’t get you there. So it’s good for me to, from being like, you know, drug addict in college, working at Cold Stone Creamery and things like that, to go from that level of knowledge, to like, okay, I know how to make at least 100,000 bucks a year with my personal Facebook profile, just making posts on it and stuff like that.
But that’s going to cap me out, pretty significantly, around that mark, if I don’t definitely increase my selling skills and communication skills, and bring in fresh blood, and all this good stuff.
But there’s other level after that, or it’s like the, you can disappear in the forest level, and that’s the level I love, where your business can just keep running for you and producing for you, regardless of you being there or not, right.
So if I’m killing it and I’m good at selling, and following up, and getting around the objections, and closing the sale in the Facebook Messenger on the personal profile, that’s awesome.
That’s totally cool, but I’m also talking to people, one-on-one, for every sale that I’m making.
I’m also fishing in a pool of 5,000 people, since Facebook, at the time of me shooting this video, maxes you out on 5,000 friends, right.
So there’s limitations to it, even though it can be cool, right.
Like my mentor Keala said, “There’s 24 hours in a day that I could market on Facebook, even if I somehow figured out how to market all 24 hours,” he’s like, “I can spend $24,000 on Facebook in a day and just go hang out on the beach, right.”
Again, this is like, these two things, they will come hand in hand.
You’ll usually find that when you find a solid mentor, they have way better systems than everybody else out there, and that’s why everybody else seeks them out.
So that’s really, really important to pay attention to.
Anyway, I didn’t want you to get lost in the world of, like, “I want to make more money, but I just feel capped and like I have this glass ceiling, and I don’t know what to do next.”
I totally get it, and those two things will really, really help you out.
When I talk about a mentor, like I said, I’m not talking about like you bought someone’s course, or you read someone’s book, or something like that.
I’m talking about, in business, you have a multi, multimillionaire that you’re friends with, that you have on your phone, on Skype, on Facebook, and you can just, “Hey, hey, hey,” all the time.
Obviously, you have some structure to it. If you’re partnered with that person it’s going to be probably less structure, more like in the field learning, which is really, really good, too.
Arguably even more valuable, in a way.
But, man, all of this stuff is so important.
Just those two things can help you dramatically increase your income.
So anyway, my friend, I hope that you found value in this video.
If you are interested in increasing your income through online business or whatever it is that you’re doing, we’d love to help.
That’s what this channel is all about, so definitely subscribe and click that little bell icon, because we have new videos every single week, and I want to make sure that you get notifications about when those and the live streams on this channel come out.
So with all that being said, my friend, also leave a comment below.
I’d absolutely love to hear your thoughts on all of this, as well, because I really want this to be like a two-way conversation, not just a one-way conversation.
Let me know what … obviously not spamming, and here’s the link, and stuff like that, but let me know what you’ve done to increase your income, so other members can read that too, and they’ll definitely like it.
Like I said, my friend, that was two ways to increase your income.
If you are interested, I’ll have a video that rolls at the end of this one.
We’ve got an amazing program called Asset Academy that you can start for just a dollar, and it’s a combination of all of my courses, all my mentor’s courses, weekly live trainings with us, SEO tools, all kinds of great stuff, and it’s really just designed to help you do just that, increase your income, but do it in a cool way, right, where you have systems that are making money for you in the background so you can go live, so that when your money goes up your time doesn’t go up, your time investment actually goes down, and you can really create an awesome business and an awesome life and not have to fret about slaving away at the desk, just to make some money and to have financial freedom for the family that you never see, right.
So, anyway, that’s Asset Academy, and I’ll have a video that rolls at the end of this one, and you’ll probably see some ads for it after this video and stuff like that, definitely a link in the description.
But check that out, I think you’ll absolutely love it.
If you’re on this video, and you’re still on this video about how to increase your income, I shared two ways in this video, and one of them was systems, and we literally break down every single system that we use inside of Asset Academy, and we’re there to mentor you, as well, throughout all of this stuff.
So, my friend, I hope that that is something that would be valuable for you.
I definitely know it will be if you are someone that’s going to take action, and roll up your sleeves and implement it.
I just want to share two ways to increase your income inside of this video, and invite you to check out Asset Academy.
Either way, definitely subscribe to this channel and click that little bell icon so that you get notified when future videos like this one come out, my friend.
I’ve been mind-fucked all day. Like REALLY mind fucked.
There’s an important lesson in the following story for you.
I bet you even raise your standards after reading it…
So there’s an investment I will be making soon with a mentor.
I had someone reach out on Facebook asking about something I could help him with and I quoted him just north of the investment price.
I figured, hey why not make this investment with brand new money that this guy is about to give me.
That was my first mistake.
It was looking at it through a limited viewpoint and the deal should have been for multiple 5-figures instead of 4-figures.
Anyway, let’s continue:
I told him what I’d do for him.
Then told him the price.
Then told him to let me know where to send the invoice if he wanted in.
He told me the email and I sent the invoice.
Most people pay instantly because most people I work with are cool.
Surprise, surprise…he did not pay instantly.
He then tried to call me later that night.
I don’t know about you, but I keep a pretty tight schedule and I don’t just answer calls when people call me just like how I don’t just answer the door if I hear the doorbell when I’m not expecting anybody.
These were already TWO warning signs: not paying instantly and calling me later after saying he was already good.
I then made my NEXT mistake and told him that I’d be down for a quick call to answer any questions he might have.
Now look, you might be the “whatever it takes” type that does sales calls to close the deal and that’s fine.
But I hate that shit TO DEATH.
Can I do them? Yes.
Can I do them WELL? Yes.
Do I DESPISE doing them and trading a chunk of my life to try to CONVINCE somebody to do something vs. spending the same chunk of my life on the phone with a business mentor or partner learning/planning something new?
YES! YES! YES!
But my limited viewpoint said:
“Hey we will just get on this call, get the money, make the investment from the new money and then deal with this guy and get him off to the races on his project.”
OH…I also SWORE a while ago I’d stop taking on clients.
Like FOR GOOD.
And I broke my word…TO MYSELF!
Because “client money is easy money” and “it helps people”.
Watch out for those.
They don’t come from a bad place but they can bite you in the ass!
Anyway, not I’m also ON HIS SIDE OF THE COURT.
I’m now bending my schedule so I can go do a sales call (which I never do) and I just ASSUME (next mistake, common theme here, huh?) that it will be a QUICK call since the invoice was already sent out.
I ask him if he can do the call now and get no response.
Then I reach out a little while later and ask again, no response.
Then HE tells me he can do a call at 6:00pm PST.
I text him at 6 asking if he’s ready for the call and he tells me “He’s folding laundry.”
Now honestly, I know what you’re thinking right now:
“Ben what in the FUCK? This dude is OBVIOUSLY a lost cause. Go watch a cat video on YouTube or fall down a flight of stairs or SOMETHING to make better use of your time.”
You’d have been looking through the view of “Let’s value Ben’s precious, FINITE time”
I was looking through the view of “Get quick money for investment and help this dude”
Again…WATCH OUT FOR THOSE!
So I just call the dude and tell him he can talk to me while he folds laundry.
I started by asking for more clarity on what he wanted his product to be about that I was going to coach him on putting together because he had said it would be about “Money and Relationships” on Facebook, kinda fucking vague, no?
He now throws some shit about TAXES in there.
And then says he’s going to teach people how to avoid the tax mistakes he made because he currently owes almost $20,000 to the government on taxes.
If I wasn’t mind-fucked enough already…I was DEFINITELY mind-fucked now.
I decided to steer him in a different direction.
I WAS ON THE PHONE FOR FUCKING 90 MINUTES WITH THE DUDE.
Part of the deal was 4 coaching sessions with me.
I even offered ONE of those for FREE since he was getting a bundle deal from me.
I know, I know.
“Quick new money for investment, help somebody.”
Anyway, the dude just rambles about the craziest shit for like 90 minutes.
I’m totally not controlling the conversation.
I’m a fucking rocket ship departure from being on “The Straight Line” as Jordan Belfort calls it where you need to keep the person on the sales conversation and not get “off the line” into all kinds of OTHER conversations.
This dude is talking about fucking government conspiracies, biology, market conditions, relationship advice, you name it and he was rambling on about it.
I somehow made it through the call and actually gave the dude like a crystal clear plan of how he could take all the madness stirring around in his head (some of it was actually decent ideas I’ll admit) and tie it together into a membership site.
He was stoked he now had a game plan.
At the end of the call I told him I had the invoice waiting for him and that we could get rocking and rolling right away as soon as he filled that.
We get off the call and my energy is zapped.
I basically ate a feast and then passed out.
Invoice wasn’t paid.
Sent a reminder the next day.
Sent a joke.
Quickly slipped in another reminder about the invoice.
I FINALLY let my gut instinct talk to me on this one and it instantly goes:
“Block that fucker.”
AND I IGNORED MY GUT INSTINCT!
(Which by the way is ALWAYS right, if it’s actually coming from a pure place)
I sent over one last reminder about the invoice and then suddenly:
I get the sob story.
He tells me his bank account is negative and he can send me a pic of it.
He says he has a leak in the roof and DOES send me a picture of that (who am I, a handyman?)
He says he’s trying to retire his mom (yea me too dude, that’s why I was tolerating shit like this!)
He offers to give me a, and I quote this word for word, “Kevin O’Leary Shark Tank deal on the membership course where I get a cut of the profits with interest if I help him launch it”.
That’s when I just said “Ah fuck it gut instinct, shoulda listened to you alllllll alongggggg” and then…
I BLOCKED HIS ASS.
Facebook block…in case you were thinking something crazy there.
I went back on Facebook and of course the universe showed me:
A post from one of my mentors.
He was talking about raising his standards and his boundaries and how he was going to stop helping people for free because he already had AMPLE amounts of content that helped people for free on sites like YouTube and his blog and stuff.
He went on to say that he was doing his PAID members a HUGE disservice if he helped THEM and then ALSO helped people that weren’t paying a dime, when his clients were investing their hard-earned money to get help from him.
I sat there mind-fucked.
I mean, let’s be honest…I was mind-fucked like 5 minutes into this process but I somehow made it through.
I had let some dude jerk me all over the place and waste THOUSANDS of dollars worth of my time simply because I was looking through the limited viewpoint of “Fast client money, quick money for this investment, blah blah blah”
INSTANTLY I took out a piece of paper.
I drew a line down the middle.
I wrote “Things I LOVE” on the left side.
I wrote “Things I HATE” on the right side.
This one was PURELY about business.
It’s now tacked up in front of me on the wall in front of my desk as a bittersweet reminder.
I’ll spare you the details, but I just sat there and wanted to cry after looking at it.
The “Things I HATE” column was far larger than the “Things I LOVE” column.
And I realized that for basically a DECADE in my business…
…I was doing almost 100% of the things I HATE and almost 0% of the things I LOVE.
I then REALLY looked at it and realized none of the things I hate to do would even SCALE UP to the levels I wanted them to scale to and everything I wrote down that I LOVED would scale to the FREAKING MOON!
I sat there mind-fucked.
I felt heavy and light at the same time…if you know that feeling.
I felt PISSED at myself and also felt FORGIVENESS for myself at the same time…if you know that one, trickier one.
I questioned why I’d spent so much time with a person who would have usually been GONE at the first red flag I got out of them.
And then I realized it…
This was a GIFT!!!
I had been operating for so long in one way (doing the non-scalable shit I HATE) that the universe literally had to throw me off a cliff for a second to draw my attention to it because all the subtle hints weren’t doing shit.
It placed the biggest boundary-breaker standards-slashing person EVER in front of me and wasted a TON of my time all at once and then also put that post from my mentor in front of me IMMEDIATELY AFTER so that I could see the stark contrast of how I was acting.
And look what I have NOW!
One less energy-vampire to deal with.
AWARENESS of everything I HATE doing in business.
AWARENESS of everything I LOVE doing in business.
And my mind is now looking at the LOVE side and mapping out AND executing the systems that are going to place me there full time.
It’s funny, whenever I do what I love I make the most money and have the biggest impact and the least worries.
And then I drift from it.
But no more.
The universe slapped me in the fucking FACE on this one and let me have it all at once.
I’m eternally grateful that I listened…that I took it all in…that I was able to see the GIFT in all of this.
Now I get to focus on doing what I love and have MUCH better results than I’ve ever gotten before.
And that viewpoint I was looking through of “Well this will be easy money and help somebody”…
…I realized to be totally false because by doing what I LOVE I’ll be able to make the most SCALABLE money and have the most SCALABLE impact and most importantly build a wall between me and the fuckboys while allowing all the awesome people allowed INSIDE my kingdom to PROSPER.
And now I feel good.
Writing this helped a lot.
I forget how therapeutic this shit is for me.
I feel JUST the light side now.
I feel JUST the forgiveness side now.
And I’m actually EXCITED to go out there and do what I love to do, scale it up and create some massive waves of cash and have a massive impact on the world around me like never before.
My questions I’d ask of YOU are:
Where are you LOWERING your standards just to get XYZ result?
Where are you LOWERING your boundaries just to get XYZ result?
Is there a BETTER way to get that result that actually involves you RAISING your boundaries and standards?
When’s the last time you made a “Things I HATE Doing In Business” list?
How many things on that list are you doing that you don’t need to be?
When’s the last time you made a “Things I LOVE Doing In Business” list?
How many things on that list are you SACRIFICING because of some story you told yourself?
How can you cut the things you HATE and replace them with those you LOVE?
Take some time and reflect on this.
You don’t have to go through the same thousands of dollars worth of time wasted to come up with the same clarity I am feeling right now.
Just answer those questions for yourself…
Meditate on them…
And most importantly…STAY TRUE to whatever it is you write down.
It very well could change your life forever…if you let it 😉
I started January fired up…but only for business. And so I spent the month doing LITERALLY 18-20 hour days at the desk with a $100-$200 a day GrubHub spend.
I had a HUGE pot belly. It was getting harder to breathe when walking and stuff. Man titties were starting to come in (come on, we know that’s the scariest one!!!) More chins than Chinatown started making their way into the picture.
Not ONE of these lines on my body was even REMOTELY close to showing and I had ZERO HINT of any definition.
But “Fuck Health!” because…
“I’m in launch mode.”
“I’m building something BIG.”
“I’m building something that will CHANGE LIVES!”
“I’m going to be doing $100K a month with this in a BLINK!”
“I just need to CONDENSE TIME and get this done!!!”
BULLSHIT. BULLSHIT. BULLSHIT.
I sat in front of a screen and sucked down sugary coffee drinks while eating processed fucking sandwiches and smoking a dozen joints to the face during the day to “make it okay”.
“I’ll just rebalance the health LATER!”
“I’ll get back into it AFTER I launch.”
The lies we tell ourselves, right?
MEANWHILE…my friends…my fucking BROTHERS…
“Ben, want to come to Whole Foods with us?”
“Ben, stop cracking your neck. Come to the chiro with us.”
“Ben, let’s hit the gym man! We’re about to go!!!”
I fucking snapped.
I SNAPPED when I realized how far on the wrong side of the fence I was.
I signed up for the gym and started going more days of the week than I wasn’t going.
I signed up for the chiro and started going weekly and it’s already helped YEARS worth of neck pain.
I started going to Whole Foods and taking the time to INVEST in my body instead of just ordering low-quality food online.
I started hitting the run and fast incline walks at the ends of my workouts to burn of excess fat.
I started hitting the Saunas and Steam Rooms at the gym after the workouts to detoxify my body and cool down.
I started learning about what kinds of supplements and hacks I could add onto an already healthy routine to amplify it.
I’m not shred-city with an 8-pack (YET) but fuck, three weeks ago I had ZERO lines on my body, just flab and fat and a belly that was poking out trying to touch the mirror.
I’ve made such big progress in such a short amount of time.
And look, I’ve gained weight, lost weight, repeated that loop before. But I’ve never been as on-fucking-fire as I am right now.
And you know WHY?
Because of the TRIBE!
Because my BROTHERS who I would literally real-life-kill-someone to protect PUSHED ME and DIDN’T STOP PUSHING ME even when I fought and fought and fought.
They saw me having the $1,000 days.
They saw me hitting new levels in business.
And they would congratulate me for it…
…and then REMIND ME of what I’d SACRIFICED (that I didn’t NEED to sacrifice, KEY POINT) to get there.
And I snapped.
I’ve lost 11 pounds of beta-fuckboy-fat in these past 3 weeks.
I’ve been eating clean.
My confidence levels are out of control like they’ve NEVER been even when I’ve had my biggest business days ever.
It’s allowed me to open myself up to a 90 Day 100% Sobriety Split Test which I NEVER thought I’d be able to do (haven’t been 90 days sober EVER since end of middle school).
I said earlier I’ll be making $100,000+ per month by my birthday on July 10, 2018.
It was a promise I wouldn’t have been able to fulfill had I not made these changes in my lifestyle…
…and those changes in my lifestyle would have NEVER happened if it wasn’t for my BROTHERS pushing me and pushing me towards the REAL version of me that has it all…
…not some fake beta version who can kill it in business and sacrifices all other areas of life to get there.
You owe it to YOU to be in the best shape you can be.
And you owe it to the MARKETPLACE because you’re just straight up not going to deliver at the levels you COULD deliver at if you’re out of shape because you’re so go-go-go on the business that you don’t have time to pull your head out of the sand.
Tai said he used to know a guy who had BILLIONS of dollars but was so fat he couldn’t even get out of bed.
I was LITERALLY headed down that path.
Grateful to have BROTHERS in a TRIBE that are willing to call me on my shit and PUSH ME to do what needs to be done to be the best version of myself ever.
I’ve never been in a mental state like this before and all this shit JUST started. Imagine where I am a year from now. It’s going to be fucking ridiculous.
Give yourself this gift my friend.
We live in a time where growing wealth AND health side by side is easier than ever if you don’t make up your own limitations in your mind.
I currently run a product business and have run many service businesses online in the past.
If you’re just getting into the game and you are wondering whether you should dive into a product business or a service business it’s key to know the pros and cons of each one.
(Please note, I’m talking primarily about online businesses that deliver digital products or digital services.)
PROS OF RUNNING A SERVICE BUSINESS
Great way to develop skills and quickly turn those skills into money (like when I sold graphic design or SEO services to clients)
You can sell right out of the gate without building anything (send the invoice and deliver the service, no setup beforehand)
Easy way to get lots of referrals (when you deliver a service to someone, chances are there’s people around them who want it too)
CONS OF RUNNING A SERVICE BUSINESS
Immense time investment if not setup correctly (if you’re in charge of sales AND in charge or fulfillment, you’ll be working all day)
Always hunting the next client (since you have no real assets built, if getting repeat clients for your service is hard you’ll need new ones)
Can be stressful “reporting” to people (if you have lots of clients, in a way you have a lot of bosses that you have responsibilities to)
PROS OF RUNNING A PRODUCT BUSINESS
Build the product once and sell it forever (nobody pays you to BUILD the product but once it’s built you have an asset you can resell infinitely)
More sales doesn’t mean more time invested (digital products can be delivered instantly whether it’s noon or 4 in the morning)
You can open it up to affiliates to sell for you (a one-time setup can open up the floodgates to affiliates that will sell your product FOR YOU)
CONS OF RUNNING A PRODUCT BUSINESS
Building a product is a TON of work (nobody pays you while you’re building the product, even though you can earn when it’s live)
You have to be better than the competition (chances are other people are building similar products in your space, so you have to one-up them)
There’s ALWAYS extra work that goes into it (in addition to building the product you’ll need to build a sales funnel to sell it)
I recently announced that I wasn’t taking on clients anymore in my business and that is so that I can devote my time to a product business, where I sell lines of digital products from the various companies I’m running in different spaces.
When I started out though, I was running service-based businesses almost exclusively.
It was the fastest way for me to come into a marketplace and monetize a skill that was in demand like graphic design or SEO (can be others too of course for you).
Personally, as I went through the years I would get better and better at getting new clients.
But what that left me with was a LOT of clients where I was doing all the fulfillment by myself in ADDITION to going out there and getting those sales in the first place.
Discovering that I loved building digital products helped push me in that direction as well.
It really depends on personal preference, don’t get me wrong.
Some people absolutely LOVE and THRIVE in client based businesses.
Some people prefer making digital products and selling those passively.
At the end of the day it comes down to really analyzing those options against your BIG vision of where you want your life and your business to go.
Do you like working with people 1-on-1 to help them solve their problems?
Or do you want to wake up with nobody to report to that day?
Do you like getting on Skype calls and coaching people through things?
Or do you want products to be sold with passive marketing campaigns you run?
Ask yourself these questions (and feel free to ask me any questions as well) while determining which one you want to start with, and know that you can always SWITCH LATER if you feel you’ve picked one you don’t resonate with or you can DO BOTH if you feel inclined to do that as well.